STORIES BY
RICHARD KRUEGER

Official Content Marketing Portfolio

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TELLING STORIES WITH 
BIG DATA

MicroStrategy

TELLING STORIES VIA
CELEBRITY ENDORSEMENTS

TELLING STORIES VIA
CELEBRITY ENDORSEMENTS

TELLING STORIES VIA
CUSTOMER SUCCESS

TELLING STORIES THROUGH

CUSTOMER SUCCESS

PORTFOLIO

Richard Krueger works with tech start-ups, established b-to-b's,  trusted consumer brands and non-profits

to tell their stories. Here are somell the ways he uses narratives for more engaging conversations.

 
 
 
 

©  2020 - 2021 Richard Krueger All Rights Reserved

CLIENT HIGHLIGHTS:

  • American Express - Wrote copy and direct mail for American Express online and print gift Ideas for Work.

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  • Appian - Wrote sales enablement content and interactive tools to help educate inside/outside/partner channels present no-code application development platform.

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  • AT&T - Wrote AT&T's Source Book, small business catalog, known as the bible for the phone industry.

  • Cannabis Magazine - Developed content, articles and email drip campaigns  for leading cannabis lifestyle magazine.

  • Doolli - Developed strategy, landing page, content and media plan to promote ed-tech app.

  • Id Software - Wrote user manual and print ad campaign for the top-selling PC game of all time, Doom II Hell On Earth.

  • Kasparov Chess Foundation - ​Created logo branding, web site, and social media strategy for the largest chess educational non-profit, overseen by Gary Kasparov. Organized match between Kasparov Vs. Sting and garnered worldwide attention.

  • MicroStrategy - Developed series of infographics, blogs and YouTube videos highlighting data based on pop-culture.

 

  • People Magazine  - Produced media kit for People Magazine's 20 year anniversary CD-ROM offering.

 

  • Platform 9 - Wrote blog posts, webinars, and how-to videos for Kubernetes Cloud infrastructure platform.

  • RKF Brokerage - Created web site and print brochure for largest New York City real estate retail broker.

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  • Screen - Developed paid, earned and owned media strategy for screen management home automation app, helping parents manage their kids' screen time.

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  • Tru-TV - Oversaw social media Fan-growth strategy for reality TV network.

       View Resume

KASP

 

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